The Alvarez Yairi DYM95
The Alvarez Guitar Line is now under the comprehensive stewardship of St. Louis Music (SLM).
A worldwide exclusive licensing agreement has been reached enabling SLM to assume complete responsibility of Alvarez for domestic and international sales and marketing, product development, manufacturing, artist relations, and warranty and customer service.
The licensing agreement will now allow the St. Louis team to build on that success on an international level and once again, SLM will handle all product development and management of production.
“We’re extremely happy to assume management of the brand once again,” explains Chris Meikle, Senior VP at SLM. Significant investment into product development, design, and distribution is already underway—the future and legacy of Alvarez will be well nurtured under our management.”
For more information on placing an order or becoming an Alvarez dealer, please email [email protected] or call 1-800-727-4512.
