Alvarez Expands in France with High Tech Distribution

April 6th 2016

ST. LOUIS, MISSOURI – Alvarez, maker of world-class guitars, continues to increase their global reach, teaming with High Tech Distribution in France to expand their European network.

“We are really happy to partner with such a great company as High Tech,” Says Chris Meikle, Head of Development at Alvarez and Senior Vice President of St. Louis Music. “Patrice and his team know the guitar business as well as anyone and we look forward to sharing our knowledge and building Alvarez in France even further.”

Based in Grigny, Esonne, the High Tech Distribution was founded in the 1980s by renowned and self-taught luthier, Patrice Vigier. High Tech Distribution has a long and established history presenting great instruments, amps and accessories to the French market and beyond.

Vigier commented, “Chris has worked really hard to make Alvarez one of the most comprehensive and quality guitar lines in the world. We know our customers will appreciate all they have to offer, from an excellent range of shapes and woods, to the superior quality and player experience.”

Alvarez is now sold in 35 countries around the world by 20 exclusive distributors. To Learn more about Alvarez go to www.alvarezguitars.com or call +1 314-727-1191.

[Pictured: High Tech Logo]

St. Louis Music/U.S. Band & Orchestra is one of the largest general distributors of musical instruments and accessories in North America. SLM is the owner of Austin Guitars, Knilling String Instruments, ZondaBrasswinds and Reeds & Sigma Guitars. The company is also the exclusive global manager and licensee of Alvarez & Alvarez-Yairi and the exclusive USA distributor of Dixon Drums and Hardware, Sabian Cymbals, P. Mauriat Brass and Woodwinds and Suzuki Violins. SLM also distributes over 150 brands of accessories to music stores across the USA.